Every A+ module has fixed image dimensions, and Seller Central rejects files that don't match. If you're briefing a designer — or building modules yourself — these are the numbers that matter in 2026.

Standard A+ Content sizes

Standard A+ modules are built on a 970 px-wide grid. The sizes you'll use most:

Module Image size (px)
Company logo 600 × 180
Image header with text 970 × 600
Full-width banner 970 × 300
Four-image highlight 300 × 300 each
Single image & sidebar details 300 × 400 area
Comparison chart product images 150 × 300 each

A standard A+ page can use up to 7 modules. You don't need all of them — a strong page typically runs a hero banner, two or three benefit/ingredient modules, a how-to sequence, and a comparison chart that cross-sells your catalogue.

Premium A+ Content (A++) sizes

Premium A+ replaces the 970 px grid with full-width 1464 px modules — plus carousels, hotspot images, video modules, and richer comparison tables. Common canvases include full-width banners around 1464 × 600 px and carousel slides at Premium's larger frame sizes.

The design implication: Premium A+ isn't "standard A+ but stretched." Layouts, type sizes, and image crops need to be designed for the wider frame, or the page looks inflated rather than premium.

Brand Story sizes

The Brand Story (the "From the brand" carousel) uses its own canvas:

  • Background hero: 1464 × 625 px (desktop), with a separate 463 × 625 px mobile crop
  • Carousel cards (about-the-brand, product highlight, media cards) in Amazon's fixed card frames

Because the background and the cards scroll together, the safest approach is designing the whole story as one continuous scene, then exporting to the individual frames.

File rules that prevent upload errors

  • Format: JPEG or PNG, sRGB color
  • File size: keep each image comfortably under Amazon's per-file limits (a few MB) — enormous exports get rejected or compressed badly
  • Text in images: keep it large; modules are shrunk dramatically on mobile, and most Amazon traffic is mobile
  • No pricing, promo claims, or competitor references in A+ imagery — Amazon rejects these at review

The mobile check most pages skip

Amazon renders A+ modules at phone width by stacking and scaling them. A 970 × 300 banner with 24 px text becomes unreadable at 375 px wide. Before uploading anything, preview every module at mobile width — or work with a designer who designs mobile-first by default.

If you'd rather hand the whole thing off: I design complete A+ pages — standard and Premium — delivered upload-ready at exactly these specs.

Related: How much does A+ Content design cost?